Louisiana — September 3, 2021
Scenes of the devastation left behind by Hurricane Ida after she impacted the Louisiana coast have been splashed across television news over the past several days. One of the most critical conditions resulting from the storm is the lack of electricity in much of the area. While electric company teams are working as quickly as possible to restore service, many outlying communities are still without power.
Ford to the Rescue
The 2021 Ford F-150 Hybrid equipped with a 3.5L PowerBoost V6 hybrid powertrain and the company’s Pro Power Onboard generator is turning into a lifesaver. Last winter Ford Motor Company incentivized dealers to add more of these powerhouse vehicles to their loaner fleets. They were used to assist needy residents in Texas suffering through a huge winter storm that knocked out power to many households.
The truck was even used to power a wedding reception this summer when a localized electrical outage left a Farmington Hills, Michigan community in the dark.
Now in the wake of one of the most powerful storms to hit the U.S. Mainland in years, it’s Ford to the rescue again. Ford has sent a fleet of the F-150 rolling generators to Louisana to help in relief efforts in the hardest-hit areas.
Jim Farley, Ford Motor Company CEO, thanked local dealers for helping to distribute the trucks.
These F-150 hybrids with the 7.2 kW electric generators just arrived in Louisiana from Michigan. Grateful to our local @Ford dealers helping distribute these in their communities to help with urgent power needs. #Hurricane_Ida @FordTrucks pic.twitter.com/DZDUFatRBE
— Jim Farley (@jimfarley98) September 2, 2021
Positive Publicity Drives Sales
In addition to helping with real-life threatening situations, the positive publicity generated from these actions is driving sales of this highly desirable F-150 model.
Local Ford Dealer, Lasco Ford Vice-President Matt Lasco, commented: “These trucks are one of the hottest vehicles in our inventory. If you are a contractor, outdoorsman, first responder, or just someone looking for a ready backup plan in any emergency situation, this is the vehicle for you. Production is continuing to ramp up as parts availability increases, talk to us today about how we can put these versatile F-150’s to work for you or your company.”
Contact the sales professionals at Lasco Ford: 888-581-6792 for more information.
About the Ford F-150 Hybrid
The all-new F-150 – part of the F-Series lineup that’s been America’s choice for getting the job done for 44 consecutive years – is purpose-built to be the toughest, most productive F-150 ever.
F-150 raises the standard for all light-duty trucks. It targets the most towing and payload of any light-duty full-size pickup, introduces all-new features to increase customer productivity, has new connected vehicle innovations such as over-the-air updates that help keep F-150 at the forefront of purposeful technology, and the most available all-new 3.5-liter PowerBoost™ hybrid powertrain with Pro Power Onboard™ – an integrated power generator.